DENIM, an internationally renowned men’s grooming and lifestyle fragrances brand. DENIM has a rich history as one of the most popular fragrance brands launched by Elida Gibbs in 1976 in UK. DENIM celebrates the spirit behind the DIY (DO-IT-YOURSELF) young subcultures of Music, Internet, Skateboarding, Punk, Hip Hop and Graffiti. They make art that reflects the lifestyle they lead and always seeks autonomy in their opinions and behaviour. The product range comprises Eau De Toilette 100ml, Deodorant Body Spray 150ml, Deodorant Roll On 50ml, Shower Gel 250ml and Shaving Foam 300ml can be found at all leading retail outlets and pharmacies.

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